Distance MBA in Marketing is a postgraduate program of 2 years with 4 semesters that go deep into the advanced study of business administration and management. The MBA program offers a variety of specializations in different spectrums required in the corporate world.

Some of the specializations offered are Finance, Marketing, Human Resources, Entrepreneurship, Retail Management, Operations and so on. Students can continue their studies after graduation by enrolling in a distant education MBA programme. A distance MBA can help you get administrative jobs in a variety of fields.

MBA in Marketing turns out to be one of the finest options for the students who have great communication skills. It is one of the oldest specializations in the field of MBA. Be it any corporate organization, it requires a team that has advanced skills related to marketing of the product or service they are selling.

Given the vastness of marketing, the scope for an MBA in marketing in India is ever-expanding. Students can work as sales executives or managers in a variety of industries after completing an MBA in marketing, including FMCG, retail, tourism, banking, hospitality, media, advertising, and market research.

Distance MBA In Marketing Management Course Details

What is the Eligibility for MBA In Marketing in Ignou?

To be considered for admission to the IGNOU distance MBA programme in Marketing, a student must meet the following requirements:

-To apply, students must have a bachelor's degree from a nationally recognised university in any discipline.
- The CAIIB test, administered by the Indian Institute of Banking and Finance, must be passed.
- He or she must have worked in the banking and financial services field for at least two years.

About IGNOU

The Indira Gandhi National Open University (IGNOU) was established in 1985 by the Indira Gandhi National Open University Act. The central government governs, owns, and supervises the institution, which now has more than four million students enrolled for the first time. The university's remote MBA programme is UGC-DEB approved and accepted worldwide. In this blog post, you'll learn everything you need to know about Indira Gandhi National Open University's distance MBA programme.

IGNOU; Indira Gandhi National Open University is a well-known university for all distance and online learning programs. The university was established in the year 1985 and has been effectively promoting distance education. The Indira Gandhi National Open University Act of 1985 established the university. The Indian Government National Open University (IGNOU) was established to provide distance and open education to people all over the world.

Students from all around the world can enroll in Undergraduate, Postgraduate, Postgraduate Diploma, Diploma, and Certificate programmes at the Indira Gandhi National Open University. Each semester, the college provides roughly 227 courses through its 21 schools and 67 regional locations.

How to get Admission in MBA Marketing in IGNOU 2024?

The application process for IGNOU's distance MBA programmes is simple and based on a set of qualifying criteria. Students must submit an application, along with the necessary fees and papers, to the appropriate regional centre.

Students can check the prospectus on the internet to discover if they meet the prerequisites for a certain distance learning course. Students interested in enrolling in the distance MBA programme must have finished their undergraduate studies at a recognised university; otherwise, their application will be turned down.

Is IGNOU MBA in Marketing Good?

MBA in Marketing from IGNOU is a fine choice for any individual. IGNOU offers one of the best distance MBA courses to the students who have a profession going on in the field of management and business administration. It turns out to be a very useful choice for the working professionals who are already gaining experience in the working lifestyle and wish to upgrade their qualification as well.

Moreover, MBA is a degree which is known to be the most in-demand. The degree has a higher value in the market and the MBA professionals stand out to be the different ones in the crowd. All the more reason as to why IGNOU is worth it for an MBA in Marketing is because it offers an excellent faculty along with very affordable lectures.

What is the Fee Structure of IGNOU MBA in Marketing 2024?

IGNOU turns out to be a very affordable university for a plethora of courses that seem to be a bit out of range for a number of students. The fee structure for the MBA programs at IGNOU are way too reasonable than the regular MBA programs. Moreover, considering MBA in itself is a bit expensive, therefore, the course is available for a really low cost.

The academic price for the distance MBA programme is Rs. 37,800, which must be paid in advance by bank draught from any of the designated banks in the name of the Indira Gandhi National Open University (IGNOU). The academic fee is payable at the beginning of each session, and students are responsible for paying it to the appropriate regional centre.

What are the benefits of pursuing a Distance MBA in Marketing from IGNOU?

IGNOU offers a diverse choice of distance and open learning courses, allowing students to advance their education in subjects such as management, business, humanities, science and engineering, and more. Despite the fact that IGNOU offers a wide range of management programmes, the distance MBA is one of the most well-known management programmes. The following are some of the advantages that IGNOU offers to distance MBA students:

1. The university is well-known and is recognized and approved by the University of Grants Commission (UGC) and NAAC.
2. The recognition of the university makes it valid and worthwhile all around the nation.
3. IGNOU offers very affordable courses to the students who cannot afford the regular modes of these courses.
4. IGNOU also offers a variety of courses and a variety of specializations inside those courses. There are numerous MBA specializations offered by the university.
5. The university is known to offer a great faculty along with a very easily accessible routine to the students.

What is the course duration for IGNOU MBA in Marketing?

The course duration for MBA in Marketing at IGNOU is minimum 2 years and maximum 4 years. The students have to complete 4 semesters in 2 to 4 years. The students can take their time to complete the course when they are working as a professional. This provides them a flexible environment to study and work alongside.

What Are the Subjects/Syllabus In MBA Marketing Management IGNOU 2024?

The IGNOU Distance MBA Marketing curriculum is comprehensive, encompassing all managerial principles from a range of subjects in one place. The following is a list of all the subjects offered through IGNOU's remote MBA in Marketing programme:

How to apply for IGNOU MBA in Marketing Entrance Exam 2024?

The students have to go through an entrance examination in order to apply for the admissions at IGNOU. To enrol in the distance MBA programme, students must take the IGNOU common management entrance exam. IGNOU's entrance exam is called OPENMAT, and students can apply for it by going to the university's official website. The students who wish to apply for the respective specialization can follow the procedure of fulfilling the eligibility criteria and giving the entrance exam for the further admission selection process. Also Read: Executive MBA in IT.

Is Openmat Necessary for IGNOU MBA in Marketing?

The School of Management Studies at IGNOU conducts an OPENMAT for the students for the MBA programs. OPENMAT is a nationwide entrance exam for admission to IGNOU's MBA and PGDM programmes. The IGNOU OPENMAT exam is held by NTA twice a year, in July and January. Candidates can apply for admission in any of the cycles based on the validity of their scores. The management students have to sit for the OPENMAT in order to apply for the MBA programs.

How Can I Download the IGNOU MBA Marketing Management Prospectus in 2024?

Students can view the IGNOU's common prospectus by going to the university's official website and clicking on the prospectus option. On the IGNOU website, students will discover the option for a common prospectus 2024, which they must pick in order to access the whole prospectus, which will include all of the data regarding the courses offered, the pricing structure, the Eligibility Criteria, and other pertinent information.

Students will find all necessary information about the university, such as its achievements, distinguishing characteristics, detailed information about the university's programmes, eligibility criteria, and applications for IGNOU's online lectures, such as the IGNOU e-content mobile app and other similar applications.

How Can I download IGNOU MBA Marketing Management Study Material In 2024?

IGNOU provides some platforms where the study material and all the queries related to the course are being resolved. The two virtual platforms where the online lectures are conducted are eGyanKosh and Education Broadcast. The university also provides mobile applications for soft copy notes and other doubt sessions. The study content is available for the student electronically. IGNOU e-content is provided to the students just as they enrol into the program.

Students can browse the curriculum for any programme using the IGNOU e-content app. eGyanKosh is a digital platform that offers study materials and video programmes for over 2500 courses. IGNOU students appreciate the ease of having access to study materials from a variety of subjects in one place.

What are the Top Distance MBA Marketing Colleges in India for IGNOU Alternative?

There are a lot of colleges offering MBA in Marketing programs nationwide. Let us take a look at some of them:

1. NMIMS - Deemed to be University
2. IIM Indore
3. IIM Lucknow
4. IIM Kozhikode
5. Symbiosis Institute of Management
6. Jain University
7. UPES, Dehradun
8. Chandigarh University

Can I get Scholarship In IGNOU for MBA Marketing Programs?

Students who have enrolled in a conventional full-time Master's degree programme at IGNOU. Students who are PHDs, SCs, OCs, or STs may be eligible to apply for an IGNOU scholarship. The parent's or guardian's annual income should not exceed Rs. 3 lakhs. The Buddy4Study portal is where candidates can apply online. The selected MBA students will receive a scholarship worth INR 1,00,000 (INR 1.00 Lakh per year) for the course of their MBA degree.

Does IGNOU offer Placements?

The university has its own structured placement to serve the students with placement assistance. The placement cell of IGNOU is named as Campus Placement Cell (CPC) which was started in the year 2005 to guide the students with searching for employment. The placement cell is in charge of all placement-related activities and supports students in finding suitable work. The aim of the placement cell was to help the students with placement related issues and guide them towards a career that is the best suited for them.

The university's Campus Placement Cell (CPC) arranges placement drives, career fairs, and employability enhancement programmes at the university's regional centres, on the other hand. Distance education institutions' campus placement units actively encourage students to pursue their courses online while also supporting them in establishing a solid future. Distant education schools' campus placement units actively encourage students to pursue their studies online while also supporting them in establishing a solid future.

Is there any difference between IGNOU MBA Marketing and IGNOU Distance MBA Marketing?

Distance MBA in Marketing is much more pocket friendly than the normal MBA program. The distance program for MBA helps the working professionals in having a flexible atmosphere. However, at IGNOU there is no difference in the IGNOU MBA or IGNOU Distance MBA programs as IGNOU just offers distance programs only.

What is the Scope after Completing IGNOU MBA In Marketing?

For both students and working professionals, the distance MBA programme in Marketing brings up a wealth of job prospects. The following is a list of all the job opportunities available after completing a distance MBA in Marketing:

Other Management Courses Offered by IGNOU

The Indira Gandhi National Open University (IGNOU) provides a number of management programs that can help you gain a thorough understanding of a variety of managerial topics. The management programs offered by IGNOU are as follows:

- Distance BBA
- Distance MBA
- Distance MBA In Financial Management
- Distance MBA In Business Management
- Distance MBA In Marketing Management
- Distance MBA In Operations Management
- Distance MBA In Human Resources Management
- Distance MBA in International Business Management
- Distance MBA in Information Technology
- Distance MBA in Supply Chain Management
- Distance MBA in Banking and Finance Management
- Distance MBA in Hospital Administration
- Distance MBA in Hospitality Management
- Distance MBA in Retail Management
- Distance MBA in Rural Management
- Distance MBA in Project Management
- Distance MBA in International Trade Management

Conclusion

The distance MBA in marketing management is a two-year postgraduate programme available to students who have earned a bachelor's degree in any discipline from a recognised university. Indira Gandhi National Open University is a recognised and well-known remote learning institution.
If you are still reluctant about whether you should go for it or not, this is the time you take a step further. For the working professionals, this is one of the finest options while their life is already bound with so many things. I hope you were able to get all of the information you needed about IGNOU's distance MBA programme.

FAQ's

⭐ Is IGNOU MBA in Marketing AICTE approved?

Yes, IGNOU MBA in Marketing is AICTE approved.

⭐ When to apply for IGNOU MBA in Marketing?

Exams are held twice a year at the university, with students having the opportunity to take their program's exams in June and December. If students are unable to give tests in June, they will be able to appear for exams in December.

⭐ How to apply for an IGNOU MBA in Marketing?

To apply for the IGNOU MBA in Marketing program the students have to first be eligible for the course by fulfilling the eligibility criteria. The students then have to sit for the entrance examination conducted by the university.

⭐ Is IGNOU MBA in Marketing valid for Government Jobs?

Yes, IGNOU MBA in Marketing is valid for government and private sector jobs, for both of them.

⭐ Is IGNOU MBA in Marketing recognised worldwide?

Considering IGNOU is a globally recognised university, the MBA in Marketing degree at IGNOU will be recognised worldwide.

⭐ Is IGNOU MBA In Marketing degree valid?

Yes, IGNOU degrees are valid all over the nation. The university is well-known and recognized by the UGC and NAAC which makes it all the worth at every part.

⭐ When is IGNOU MBA in Marketing entrance test?

IGNOU MBA Admissions 2024 will be based on the OPENMAT MBA university-level entrance exam. The OPENMAT was conducted on 11th April, 2024.

⭐ How to apply for the IGNOU MBA in Marketing entrance exam?

The students have to obtain the prospectus from IGNOU's official website. Then by using the application link provided above, you can apply for the OPENMAT entrance exam online.

⭐ What is the duration to complete an MBA in Marketing from IGNOU?

The minimum duration to complete an MBA in Marketing from IGNOU is 2 years. However, the maximum duration to complete the same is 4 years.

⭐ Does IGNOU refund the academic fees in case of cancellation of the program?

IGNOU only refunds fees if the institution refuses admission for any reason. However, in the event that the student cancels the programme, the fee will not be returned.